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Burger Concept

Bun & Patti

Burger concept · brand, signage, menu, photography & marketing

Bun & Patti started as an idea rather than a business — so the work began before the logo did, with the concept itself.

The identity builds the product into the name: the U of BUN becomes the burger, stacked in the wordmark, so the mark reads as food before it reads as type. Bold, red, and unfussy — designed to hold up on a sign across a car park as well as it does on a menu.

A burger-headed character in a suit runs through the whole thing — in neon on the dining room wall, as line art beside the bar, and stamped on the picks in the drinks. One idea, carried at every scale, which is what makes a small restaurant feel like a real brand.

From there it ran through the whole experience: menu naming and menu design, interior signage and design direction for the space, creative direction and photoshoots for the food and drinks, then the social, marketing, and advertising to launch it.

What we delivered

Concept creationLogo & brand identityMenu namingMenu designInterior signage & design directionCreative directionFood & drink photoshootsSocial mediaMarketing & advertisingWebsite design

Merch, Uniforms & Events

The brand off the plate — staff uniforms, merch, and event promotion like Bacon on the Block.

Website

We designed and built their website too — the brand carried from the sign to the screen.

Bun & Patti website
Bun & Patti website
Bun & Patti Friends with Benefits
Bun & Patti press
Newsletter design
Burger character
Bun & Patti mobile website mockup

Logo & Identity

The Bun & Patti brand — the burger built into the mark.

Logo & Identity
Logo & Identity

Signage, Characters & Interior

The signage, the characters, and the interior design direction.

Signage, Characters & Interior
Signage, Characters & Interior
Signage, Characters & Interior
Signage, Characters & Interior

The Restaurant

The food and the space.

The Restaurant
The Restaurant
The Restaurant
The Restaurant
The Restaurant
The Restaurant
The Restaurant
The Restaurant
The Restaurant
The Restaurant

Advertising & Social

Campaign creative, event flyers, and the social feed — the brand with a sense of humour.

Advertising & Social
Advertising & Social
Advertising & Social
Advertising & Social
Advertising & Social
Advertising & Social
Advertising & Social
Advertising & Social
Advertising & Social

Ready to hand something off?

Tell us what's on your plate. We'll come back with what we'd do first and what it would cost, usually same day.

Prefer to talk? Call 442-291-9337 or book a free call →